
Power to Sell
Power to Sell is a student-led podcast focusing on mastering the underlying skills of persuasion, leadership, and sales. It's focused on how we transform these 'ordinary' human skills into the extraordinary and how we can differentiate ourselves based on how we sell versus the characteristics of what we sell.
Power to Sell
Luke Heck - Power of Storytelling
In season two, we dive into the theme 'everybody sells!' Our guests are NOT sales professionals but need to be persuasive, build trust, and understand people. In our first episode of season two, students interview Luke Heck, a criminal defense attorney with the Vogel Law firm. Luke shared some great thoughts and experiences from an industry that most don't know outside of television. Luke had a lot of great advice, including the importance of storytelling in persuasion.